Introduction To Different Pay Structures For Online Marketing Agencies

What’s up guys? Guess what? I bought a dog. Isn’t she cute? So guys, it’s Taylor Timothy, and today we’re going to be talking about online marketing pay structures. So there’s a bunch of different ways out there that you guys can charge people, make money doing all my marketing. So let’s not waste any more time and dive right in.

What Is A Retainer?

the first one we’re gonna be talking about is a retainer. So what is a retainer? No, it’s not that thing you put in your mouth to keep your teeth straight, but retainer is basically a monthly payment that the client pays you for doing your services.

So whether you’re running Facebook ads, youtube ads, SEO, the list goes on and on or what you’re doing for him. But that’s one of the common ones is a retainer.

Retainer Pros And Cons

Pros

Now, the pros to retainer is obviously you’re going to be getting a monthly income coming in. So you’re going to sign a contract. Basically they’re going to pay you x amount of dollars per month and you’re going to make money doing those services.

Cons

Now one of the cons to the retainer, which it doesn’t sound like there is a lot of cons, but one of the things that I have found talking with other marketers as well is if you don’t set proper expectations, a lot of times this causes conflict when you are set up on a retainer. So just make sure guys, when you guys are setting up retainers to set up proper expectations with your clients.

Cost Per Result

The second one we’re going to talk about is cost per result. So one of the more competitive ways if you guys want to make a lot of money, is proving that you can actually generate leads and sells and back it up with your results. Sometimes people will set up their contract basically stating that I don’t make money if you don’t make money.

Cost Per Result Pros And Cons

Pros

So a lot of times people will set these up and a lot of times you can make a lot of money doing this right up front. So cost per result is one of the ways that I’ve found that people do all my marketing pay structures. So obviously one of the big pros is you can make a lot of money.

Cons

But one of the cons to this is if you’re not good online marketing, guess what? You don’t make any money. That’s the reality too. The cost per result, it’s high risk, high reward. So go out there and realize that that cost per result is going to be a high risk, but it can potentially make you a lot of money.

Percentage Of Ad Spend

The next thing I want to talk about is percentage of ad spend. So basically what how percentage of ad spin works is if a company comes to you and says, Hey, I want to spend $100,000 basically you can say, well, I charge 10 to 15% on ad spend, so you’ll make up 10,000 to $15,000 a month according to their budget.

Percentage Of Ad Spend Pros And Cons

Pros

So now one of the big pros is if have big budgets, you can make a lot of money right up front with this client. So the bigger the budget, the more money you make.

Cons

Now, one of the cons is if they come to you and they say, Hey, I only have 1000 bucks a month, well now you’re only gonna make like a hundred to 150 bucks a month.

Summary

Not that lucrative. So guys, that’s gonna wrap up this video. Those are the three things, basically a recap, retainer cost per result and percentage of ad spend. Just so you guys know, I’ve also heard of other people doing that and mixing and matching. So they’ll do a small retainer with a cost per result tied in, or they’ll do a retainer with the ad spend amount tied in.

Conclusion To Different Pay Structures For Online Marketing Agencies

So go out there, figure out what works best for you guys and don’t forget to hit that subscribe button. If you guys want to hear more about online marketing and things like that, or if I miss something in this video post in the comments below. Other than that, guys, don’t forget to go over and check out my online marketing course. Basically, it’s going to teach you guys from start to finish, how to do online marketing, how to run Facebook ads, Youtube ads, and better yet how to scale your business through paid advertising. Other than that piece.

Get Your Business More Leads & Sales

Download My Checklist And Get Your Business Going In The Right Directions!

You have Successfully Subscribed!

Fill out the form to RSVP

By filling out the form you are letting us know that you will be attending.

You have Successfully Subscribed!

Get Your Business More Leads & Sales

Download My Free Ebook & Get Your Business Going In The Right Directions!

You have Successfully Subscribed!

Start Getting More Leads & Sales For Your Business!

Start watching this free course!

You have Successfully Subscribed!

Online Marketing Playbook

Download My Play book And Get Your Business Going In The Right Directions!

You have Successfully Subscribed!

Free Landing Page Optimization Checklist

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

Free Lead Magnet Checklist Checklist

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

Free Video Marketing Checklist

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

Free Video Marketing Script Formula

Download My Free Formula And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

FreeFacebook MarketingChecklist

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

Free Google Paid Ad Checklist

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

Online Marketing Email Checklist

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

FreeGoogle Listing Checklist

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

FreeYouTube Checklist

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

Free Online Marketing Resource List

Download My Free List And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

Free Checklist On How To Become An Online Marketer

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

Free Website Site Checklist

Download My Free Checklist And Get Your Business Going In The Right Direction!

You have Successfully Subscribed!

Get Your Business More Leads & Sales

Download My Free Ebook & Get Your Business Going In The Right Directions!

You have Successfully Subscribed!